Google Acquiring Adscape And Gapminder

March 18th, 2007

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Google has acquired the company Adscape, a small in-game advertising company based in San Francisco California. Adscape Media offers dynamic delivery of advertising with plot and storyline integration - making its solutions a truly interactive marketing platform. Adscape Media supports sophisticated demographic and geographic targeting and also provides a robust reporting interface for marketers. 

The other aquisition is Gapminder, the maker of the software “Trendalyzer”. Trendalyzer generates moving graphics and other novel effects in the display of facts, figures, and statistics in presentations. In its nimble hands, Trendalyzer views development data—such as regional income distribution or trends in global health—as literally a world of opportunity.

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