September, 2007
ONLINE PRIVACY- An Update from Microsoft and Ask.com
In July 2007, Microsoft Corp. and Ask.com called on the online services industry to develop global privacy principles for data collection, use and protection related to search and online advertising. The two companies committed to engage in a dialogue with other technology leaders, consumer advocacy organizations and academics to help encourage development of global privacy [...]
Yahoo! – September Search Update
The Yahoo! Blog announced a search update earlier this week: “We’ve rolled out some changes to our index with fresh web data and updates to our crawling, indexing and ranking algorithms over the last few days. We expect the update will be completed very soon. Throughout this process you may see some changes in ranking [...]
Search and Save with Ask.com
Making coupons from the extremely popular Entertainment book available for the first time through a leading search engine, Ask.com and Entertainment Publications, Inc. (EPI) today announced the availability of Entertainment coupons on Ask.com. More than 150,000 Entertainment coupons — which offer steep discounts of up to 50%-off and high-value “Buy-One-Get-One-Free” offers — are now available [...]
Microsoft Releases Updated Live Search Engine
Microsoft is releasing an update to Live Search centered on improvements to core search technology and deeper advancements in the vertical search areas of entertainment, shopping, local and health. Collectively, these improvements mark a quality milestone based on the company’s focus on delivering a better search experience for consumers and advertisers. “With this update to Live [...]
Yahoo! Leads the Adoption of Global Mobile Advertising Guidelines
Yahoo! today announced that all of its global, mobile properties will adhere to new mobile advertising guidelines announced by the Mobile Marketing Association (MMA) EMEA. Yahoo! worked closely with the MMA to establish the mobile advertising guidelines which enable Yahoo!’s advertising partners to enhance the consumer experience and launch global, mobile advertising campaigns effectively and [...]
Google AdWords Introduces Google Gadget Ads
Google today announced the introduction of Google Gadget Ads™, a new interactive ad format that is currently in an expanded beta with a select group of AdWords™ advertisers worldwide. Gadget ads – non-traditional ad units with interactive, rich media capabilities – not only enable advertisers to target audiences in a flexible and timely manner via [...]
Google Added Features for Presentations to Google Docs
As part of its ongoing efforts to enable users to take advantage of the web for sharing and collaborating, Google today added features for presentations to the Google Docs application. At http://documents.google.com, users can create simple web-based presentations that others can update and view from their own computers, even at the same time. The presentation [...]
Yahoo! Acquires E-mail Company Zimbra
Yahoo! announced that it has entered into a definitive agreement to acquire Zimbra, Inc. (www.zimbra.com), a leader in next generation e-mail and collaboration software. Under the terms of the agreement, Yahoo! will acquire Zimbra for approximately $350 million. “Our industry-leading communications products, including Yahoo! Mail, are critical to the future growth and success of Yahoo!,” [...]